Skift recently posted the following question to over 750 US millennials using Google Consumer Surveys: Do you regularly use on-demand apps like Uber or Lyft? The survey found that a huge majority of millennials across the United States still do not use these apps - almost 80% of them. Out of that, about 24% of them haven't even heard of these types of on-demand car apps. About 10% of American millennials say they use these apps frequently, which at about 80 million total millennials in the US still comes to a big, almost 8 million frequent millennial users. Notably, the older millennial set (aged 25-34) is using these apps much less than younger millennials. As expected, the urban millennials are using these apps more than suburban and rural millennials. Find out more.
Via Tourism Australia
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