Sojern has analysed domestic and international travel behaviour worldwide with an emphasised focus on four regions: Asia Pacific, Europe, Latin America and North America. Airline searches and bookings from over 600 million traveller intent profiles were analysed to better understand how online consumer trends are changing. The report provides an overview of the global market during quarter 4, followed by an analysis of the seasonal travel peaks during the quarter, punctuated with deeper-dives into micro trends, including last-minute travel and the impact of Cyber Monday deals on travel bookings. Highlights include the impact of political and economic events, and how they affected travel trends during the last quarter of 2014. The data provided in the report is based on search and booking behaviour provided by major airlines, OTA's, meta-search and other travel service providers. Click here to download the full report.

Via Tourism Australia