The formula for the perfect flight | ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA | Scoop.it

Skyscanner has created a flight score formula that takes in the three most important components of a satisfactory flight: time of day, leg room and on-time performance. The company surveyed 2,000 people regarding flight preferences and then worked with the Senior Lecturer of Pure Mathematics at the University of Sheffield, to create a formula to reflect these passenger preferences. Spaciousness was found to be one of the most important factors for passengers, followed by good food and drinks (48%), no turbulence (44%), unoccupied seats next to you (33%), getting a good price (30%) and a great view (24%). Understanding these traveller desires can help travel brands target offers and highlights specific features of any given flight for peak satisfaction.


Via Tourism Australia